Introduction
Procore Technologies, a leading provider of construction management software, introduced a groundbreaking AI-powered application that leverages Optical Character Recognition (OCR) technology to extract location data from architectural drawings. This innovative solution automatically creates a location hierarchy, transforming the way architects and designers organize and manage building information.
Objective
The primary goal of the AI-powered application was to streamline the process of extracting location data from complex architectural drawings, eliminating manual effort, reducing errors, and enabling architects to efficiently establish a comprehensive location hierarchy. The goal was to reduce the time to create a project location hierarchy by 10x.
Use Case Scenario
Consider a large-scale architectural project involving the renovation of a commercial building. The AI-powered application successfully extracted location data from complex floor plans, generating a detailed location hierarchy that included building levels, rooms, corridors, and building sections. Architects leveraged this structured hierarchy to streamline project planning, facilitate equipment placement, and optimize spatial utilization.

Users can choose to extract location data from uploaded architectural drawing files. 

Imported Floor Plan Drawing with AI generated titles and corresponding markers.

Tree view of AI generated location hierarchy with manual edit capability. Once complete, the user can publish to make the location hierarchy accessible across all tools.

Research Methodology
Procore Technologies developed their AI-powered application for extracting location data from architectural drawings using a systematic approach:
Literature Review: Studied OCR technologies to understand best practices in construction data management.
Market Analysis: Assessed user needs to identify demand for automated data extraction solutions.
User Feedback and Requirements Gathering: Engaged with users to determine key features needed for the application.
Technology Evaluation: Evaluated OCR technologies for accuracy, speed, and compatibility with Procore's platform.
Prototyping and Testing: Developed and tested prototypes extensively to ensure accuracy and reliability.
Machine Learning Model Development: Created optimized machine learning models for location-specific data extraction.
Validation and Iterative Improvement: Refined the application based on user feedback and real-world testing.
Integration and Deployment: Integrated the application into Procore's platform with comprehensive documentation and training.
This approach facilitated the development of an innovative solution that enhances location data management for construction professionals, demonstrating Procore's commitment to leveraging advanced technologies for industry advancement.
Solution
As the lead UX Designer, I collaborated with  a team of AI experts at Procore to develop a robust solution:

OCR Integration: The application integrated advanced OCR algorithms capable of accurately recognizing and extracting location-related text from architectural drawings, including floor plans, elevation views, and site layouts.

AI-Powered Data Parsing: Leveraging machine learning models, the solution parsed extracted text to identify location-specific keywords, such as room numbers, building sections, and spatial relationships. 

Location Hierarchy Generation: Using extracted data and identified keywords, the application automatically generated a structured location hierarchy, organizing architectural elements into a logical framework based on spatial context.
Implementation
The AI-powered application was seamlessly integrated into the architectural design workflow:
Data Input: Users uploaded architectural drawings in various formats (PDF, CAD, etc.) to the application.
OCR Processing: The application processed uploaded drawings using OCR technology to extract textual data embedded within.
AI Parsing and Hierarchy Creation: Extracted text was parsed by AI algorithms to identify and categorize location-specific information. The application then generated a hierarchical representation of locations, sub-locations, and relationships based on the extracted data. 
User Interface: Architects accessed and interacted with the location hierarchy through an intuitive user interface, allowing for navigation, editing, and annotation of extracted information.

An email notification was designed to inform the user when the extraction was complete and supplied a link to launch the new Locations Manager feature.

When onboarding, a user walkthrough highlights elements of the UI an indicates AI suggestions listed with a confidence score.

Integration with other areas of the application allowed for quick reference to the location hierarchy for easy access.

Results
The AI-powered application delivered transformative outcomes for architectural professionals.
Automation and Efficiency: Manual extraction of location data, which previously required significant time and effort, was automated with high accuracy and efficiency.
Error Reduction: The application minimized errors associated with manual data entry, ensuring the integrity and consistency of location data across architectural projects.
Enhanced Collaboration: The standardized location hierarchy facilitated seamless collaboration among design teams, improving communication and coordination.
Lessons Learned
The success of the AI-powered application highlights critical lessons:
AI Empowers Automation: AI technologies enable automation of complex tasks, reducing manual effort and enhancing productivity.
Data-Driven Decision Making: Access to structured location data empowers architects to make informed design decisions, leading to optimized outcomes.
Continued Innovation: Embracing AI-driven solutions fosters innovation in traditional industries, unlocking new possibilities for efficiency and creativity.
Conclusion
Procore's AI-powered application represents a pioneering leap in architectural design technology, demonstrating the transformative impact of AI and OCR in streamlining location data extraction and hierarchy creation. By harnessing advanced algorithms and machine learning, the application empowers architects to elevate their design processes, improve collaboration, and achieve superior project outcomes in the evolving landscape of architectural innovation. This case study underscores the potential of AI to revolutionize traditional industries, paving the way for a future where technology enhances human creativity and efficiency.